EP 3: The Power of Purpose: #TIMETOLEAD leadership podcast series, with Keith Farlinger, BDO’s Global CEO, as Keith Farlinger certainly has a laser focus on the power of purpose. In the current crisis, leaders need to demonstrate their resilience if they are to recover – and go on to thrive into the future. And having a strong purpose has a role to play in making a business resilient: it has been proven that purpose-driven organizations do better. They are more ambitious, they attract and retain the right talent, they inspire innovation and are able to make faster decisions. Crucially, they are more trusted. Why? Because purposeful organizations have a well thought-through strategy. They know exactly why they do what they do, and who they are doing it for.
In conversation with Eleisha Stevens of InspireWorx, Keith shares his personal views on a topic he values greatly.